Guild Wars is a competitive online role-playing game series developed by ArenaNet and published by NCsoft. Because it deviated from traditional MMORPG norms in a number of areas, like instancing all the gameplay areas, and that it focused more on player vs player (PvP) than most online RPGs, it was marketed as competitive online role-playing game. Players use a 3D avatar to interact with the world around them. The game predominantly features a third person perspective but also has the option of first person. These characters are able to walk/run and interact with other characters through chat. They can also perform actions such as fighting and picking up objects, as well as interacting with special objects. Players can choose from a range of up to ten different professions. When creating a character, players can select their hair style, face, skin tone, height and avatar name—the selection depending upon that profession chosen. As the player progresses through the game, they can unlock different armor and weapons to alter the visual appearance of that avatar. They can also decide whether they want their avatar to start in a Player vs. Environment world (the RPG aspect of the game), or get right into the competitive Player vs. Player and fight live against other players in the game. The maximum level for character development is capped at 20—by this point, the character will also have reached 170 attribute points. Players may also choose to do certain quests to gain another 30 attribute points, making the maximum points available 200. Experience can still be gained and is used to learn more skills or buy consumable items throughout the game.